LPK sponsored Cincinnati Art Museum‘s The Total Look exhibition, a retrospective that examines Gernreich’s 1960s and 1970s collaboration with fashion model/muse Peggy Moffitt and her photographer husband William Claxton.
Inspired by Gernreich’s cacophony of color and juxtaposition of floral patterns and geometric forms, we created five unique typefaces that epitomized The Total Look, as interpreted through graphic design. We coupled our pieces with five of Claxton’s photos from the exhibit in a lenticular illusion and were featured in the street-side window display of LPK's global headquarters in Cincinnati for the duration of the exhibit.